Joel Book is considered one of the industry's leading strategists on digital marketing and customer experience. In a career that spans more than four decades and includes extensive experience in data-driven marketing and customer relationship management, Joel has helped hundreds of businesses - large and small - learn how to successfully use data, content and digital technology to acquire, serve, and retain customers.
Most recently, Joel was Sr. Director, Digital Marketing Insight at Salesforce, where he served as spokesperson for the Salesforce Marketing Cloud. Prior to joining Salesforce, Joel was a senior marketing executive for ten years at ExactTarget and helped grow the business to $400M+, resulting in a successful IPO in 2012 and $2.7B acquisition by Salesforce in 2013.
Disclaimer: Goodman Speakers is not responsible for errors,
omissions, or outdated information on this website. The material presented on this site is provided by
the speakers who are accountable for any copyright information, including licensing fees, if required.
Goodman Speakers has permission to post the biographies, topics, photos, and videos with the
understanding from the speakers that the information presented is legally owned by them.
413-896-1047 Goodman Speakers
10680 Treena Street, Suite 230
San Diego, CA 92131
Find Out More
Find out more about how Goodman Speakers can deliver the best keynote speaker
for your convention, conference or event.